Emergence & Development of Behavioral Public Policy Units In Government: The Case of Türkiye

GLODEM Webinar Series

Center for Research on Globalization, Peace and Democratic Governance (GLODEM) based at Koç University, pursues to engage with academic research on globalization, regionalization, peace, public administration and politics and governance. GLODEM Webinar Series, initiated to discuss and analyze selected current topics from an academic perspective with the experts of the issues, continues with the session titled “Emergence & Development of Behavioral Public Policy Units In Government: The Case of Türkiye”. The event will be moderated by Güneş Ertan with the participation of Mete Yıldız on October 21, 2021, Thursday at 2.30 pm.


GLODEM invites you to the Webinar Series.


Date: 21 October 2021 – Thursday

Time: 2.30pm – 3.40pm

Speaker: Mete Yıldız – Hacettepe University

Moderator: Güneş Ertan, Koç University

Zoom registration link: (advance registration required)



Title: Emergence & Development of Behavioral Public Policy Units In Government: The Case of Türkiye

Summary: The last two decades witnessed a significant rise in the use of behavioural insights in the design and successful implementation of public policies. This creative method of policy design and implementation, also known as “nudging”, makes use of biases in individual decision-making processes to increase the success of policy interventions. As of 2021, there are more than 200 nudge units in the world, some located in governments. This is a detailed case study of the creation and development of the behavioural public policy/ nudge unit in the Turkish government, which is located in the Ministry of Trade. This unit emerged as a result of a successful policy experiment via knowledge transfer from the United Kingdom’s Behavioural Insights Team with help from the UK Embassy in Ankara. A detailed account of the creation process, organisational structure, activities, and future objectives of this unit is presented by using John Kingdon’s multiple streams model, reviewing the literature, analysing official documents, and conducting in-depth interviews. Lessons drawn from this case study can be helpful to actors from the public policy community in developing countries.

Biography:Mete YILDIZ is a professor of public administration and policy in the Department of Political Science and Public Administration at Hacettepe University. He received his Ph.D. at Indiana University, Bloomington’s School of Public and Environmental Affairs in 2004. Among the topics he studies are government reform, e-government, public policy, local government, comparative public administration and networks in and around government.


The event will be held in English via Zoom.


Please visit the link below to register for the event.